On Our Radar: Katie Devlin's Picks

So one of the questions that we're getting asked a lot at minute is what's the next big sneaker trend post the Adidas Samba boom? And right now we're tracking quite a lot of really interesting boxing boot silhouettes.

So looking at a lot of really cool things that Adidas have done recently with brands like Stella McCartney and Brain Dead, but also Onitsuka Tiger have released one of their really popular shoes, the Mexico 66, in a boxing boot silhouette.

So lots of really exciting things happening there and on the runways and hoping to see a lot more vintage takes on that trend as well, which I think will be really fun.

But another thing that we've been looking a lot at is this really cool trend for really functional but super novel accessories. And I think somewhere that this is really exciting is in music right now.

So we've seen Sony collab with Chopovalowena on a bag that doubles as a headphone holder. And also you've got some really cool brands like Sandy Liang collaborating with Beats on super personal and really, really cool headphones that align with their kind of overall brand identity. So that's a really exciting development in this like fusion trend of hyper functional but super novel accessories.

The other thing that we get asked a lot about is merch update. And so obviously film merch is a huge thing at the minute. Things like Wicked and obviously Marty Supreme. But actually I think where they will be interesting pivot is going to come from is in food and fashion merch.

Things like Aries, collaborating with KFC and all these really cool capsule collections coming out, but also Dishoom launching their own kind of lifestyle capsule. So this kind of own brand ownership as well of this really setting place for a lot of cross contamination.

There's actually quite a lot of really interesting have things happening there and a huge amount of consumer appetite for it as well. So a very interesting area to keep an eye on.