
Published 07 September 2023
Dark goth, punk and grunge meet whimsical-yet-subverted Southern Americana in a cohort evolution that has been gaining momentum for some time with a youth demographic who find comfort in all things underground, counter-cultural and visually unsettling.



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In this report, we distil trends intelligence from across the global catwalks and street style, youth and social media landscapes, as well as Stylus’s own Fashion Directions, to deliver a concise snapshot of S/S 27 and the big trends set to define the season.