Colour & Materials A/W 24/25: Frolic
Published 04 October 2022
Frolic is a fun-spirited and playful direction influenced by pleasure seekers and carefree attitudes. It embraces hobbies, whimsical expression and creative resourcefulness as lighthearted indulgences that can bring relief in uncertain times.
Feel-good escapism is experienced through alternative self-care practices, like gardening and psychedelic-assisted therapies. Warm feelings of nostalgia manifest in inviting, tactile materials and a blissful palette of euphoric brights and happy pastels. Sensory elements inform inclusive spaces that seek to uplift and empower.
Colour & Materials A/W 24/25: Frolic
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