
Published 13 December 2023
Marta Mąkolska
Tapping into our Look Ahead 2024: Retail & Brand Comms theme Fan-Tastic Trading, Universal Music Group has debuted a megastore in Tokyo’s Harajuku district – a buzzing mecca for youth culture. Spanning four floors, it’s designed to entice music fans via exclusive merch and up-close access to archival materials such as tour costumes from the music label’s roster of artists.



Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
A fresh chapter in retail design unfolds this quarter via new store launches spanning the globe in locations as diverse as Oaxaca, Tokyo, São Paulo and London. Key trends include the rise of the brand campus (ultra-multifaceted concept stores), shrines to scent, ‘joytopian’ amusements and breakout play areas,...