
Published 20 December 2022
Metaverse and non-fungible token (NFT) experimentation abounds this month (despite the recent crypto-crash). American digital fashion start-up MNTGE – which aims to bring brands’ archives to the metaverse – is a particularly exciting frontrunner. Meanwhile, US clothing ecommerce giant Revolve is readying fashion-centric gaming for the world of Web3, and Porsche pursues a co-creative NFT-backed members’ club.



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At NRF 2026 in New York (January 11-13), AI’s radical reshaping of retail (AI-enabled ‘chat to checkout’; mastering generative engine optimisation – GEO – and loyalty-forging branded AI co-shoppers) dominated discussion among apparel, grocery, home improvement and outdoors brands. Other major talking points included...