
Published 14 October 2024
The S/S 25 runways delivered upbeat and positive trend direction with a summery palette of uplifting colour, coupled with a medley of affirmative fabric options and a roster of commercial key items, centred around soft utility dressing, an ongoing mood of romantic boho, and clean-cut preppy styling.



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In the active arena, ranges designed for sports lifestyle will continue to outperform those made for optimisation (GlobalData, 2025). However, to buck this trend and generate more...